
Kia’s latest ad for the Super Bowl combined two great things this year: Christopher Walken and the all-new Kia Optima.
Called “Walken Closet,” the new ad features the iconic character actor, as he tries to add a little “pizzazz” to the life of one hapless guy looking for his beige socks. Not only does Walken introduce the man to some fun new socks, he also introduces him to the all-new 2016 Kia Optima, which according to Walken is “just like the world’s most exciting pair of socks, but it’s a midsize sedan.”
“No one is cooler or as instantly recognizable as Christopher Walken, and on advertising’s biggest stage Kia is out to show the world the all-new Optima delivers a level of refinement and sophistication unlike anything else in the midsize segment,” said Michael Sprague, chief operating officer and EVP, KMA.
The fully redesigned Optima features European styling and even more premium exterior and interior features that have made it a favorite new entry in the marketplace this year for both fans and critics alike.
To see the 2016 Kia Optima in Phoenix, visit Camelback Kia today and see what Walken means when he talks about putting a bit more pizzazz in your life.