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It's basketball season again, and no one is more excited than the folks at KIA America. On October 29, 2025, the NBA announced that it would renew its partnership with Kia America and throw in partnerships with the WNBA and NBA G League as well. This is a win-win for both the world's premier basketball leagues and Kia, too. The recent announcement means more NBA, WNBA, and G League events, all with Kia's generous contributions and leadership leading the way.

There's a saying that all good things must come to an end. In the auto world, that saying often applies to retiring vehicles. At the end of the 2025 model year, Kia announced that it would retire the spunky Soul from its vehicle lineup. However, the automaker will continue to honor the Soul's original personality, capability, and all the unique attributes it brought to the Kia lineup.

Kia is a global leader in the automotive world, and it recently added another accomplishment to its lengthy list. Kia's all-electric vehicle, the EV9, has earned the Mass Market award in the J.D. Power 2025 U.S. Tech Experience Index Study. The 2025 EV9 earned this recognition for its one-pedal driving system that drivers find efficient, convenient, and user-friendly.